The publish Mastercard and Invest India redefine experiential travel appeared first on TD (Travel Daily Media) Travel Daily Media.
Mastercard and Invest India have introduced the launch of an enhanced priceless.com to redefine experiential travel in India and present an immersive cultural odyssey to worldwide and home travellers. The program is aimed in the direction of selling tourism as a key development driver to India’s flourishing financial system. Present on the launch have been Smt. Manisha Saxena, Director General, Ministry of Tourism; Raja Rajamannar, Chief Marketing and Communications Officer and President, Healthcare at Mastercard; Gautam Aggarwal, Division President, South Asia at Mastercard; and Nivruti Rai, CEO, Invest India.
The priceless.com launch in India is an extension of Mastercard’s world priceless platform that gives over 2,000+ curated experiences throughout a spectrum of ardour factors for Mastercard cardholders in 40+ nations.
As per the Mastercard Economics Institute’s Travel Industry Trends 2023, shopper spending on experiences at travel locations has seen a pointy enhance of 65% compared to March 2019, owing to the pent-up demand for travel. Mastercard’s program, below the steerage of Ministry of Tourism, won’t solely give a fillip to India’s ‘Dekho Apna Desh’ endeavour but additionally present a possibility for native and worldwide travel fanatics to expertise the nation’s various heritage.
Priceless.com will purpose to supply compelling experiences throughout ten dynamically evolving ardour factors, together with culinary, sports activities, leisure, and wellness. Some of the thrilling experiences embody:
- A luxurious dinner coupled with breath-taking views of the enduring Qutub Minar
- Curated walks by means of the lanes and by-lanes of Old Agra
- A day of wellness with superstar nutritionist Pooja Makhija
- A non-public yoga class with the superstar yoga skilled Anshuka Parwani
- Stays at grandiose mahals owned by royal households
- Bollywood particular exercises with the well-known Yasmin Karachiwala
- Exclusive meals experiences
“The support from the Ministry of Tourism and Invest India has been integral to evolving priceless.com for today’s traveller. The program views India’s rich history and diverse culture through the lens of today’s cutting-edge travel trends, helping Indian and international visitors alike explore their passions as they appreciate the absolute beauty of India. Detailed itineraries across the country to explore the hidden gems in the nook and corners of various states will seek to cater to the travel enthusiasts’ yearning for exploring India,” stated Raja Rajamannar, Chief Marketing and Communications Officer and President, Healthcare, Mastercard.
The publish Mastercard and Invest India redefine experiential travel appeared first on Travel Daily Media.
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